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Developing a Communication Strategy for a Research Institute

October 2003 White Paper
Anne Humphreys, Bill Pollak

This 2004 white paper presents a communication strategy that defines products and internal processes for optimizing communication with the Software Engineering Institute's (SEI) most important stakeholders.

Publisher:

Software Engineering Institute

Abstract

For an organization with a broad mission to improve the state of the practice in a domain, effective communication is essential. Our team developed a communication strategy for creating clear and consistent messages and for making the best use of resources for communication work. Our communication strategy defines products and internal processes for optimizing communication with our most important stakeholders, organizational decision makers in the software engineering community.